Best marketing tools for small business

Best marketing tools for small business

A business has a lot of sides to maintain, even when you are an entrepreneur in a small business, you have to keep track of many things. Monitoring everything manually can be a hassle, and also time-consuming. We always need to focus on the execution of a business plan.

In order to successfully execute your desired plan, you need to organize and manage your business. Organization and decision making is essential for your business, from the moment you begin to dream about that little pastry shop or the website you always wanted to design in your head.

If you are an entrepreneur and you are looking for many tasks to be done efficiently and briskly, you can choose from many free software and applications.  These tools are called business process management tools or BPM tools. Below are some Best tools for small business process management.

For connecting with your employees and customers:

Slack:

The first thing you need to make sure of for your business plan to work properly is whether or not your teammates have a clear idea of your plan. To do so, communication is essential. Slack is an app that will help you communicate as a group.

You can post discussions in different threads which are called channels. This app has the option to post important links, videos, and documents all at the same time and in an organized manner. Message and phone calls are also very convenient through this free app.

Bit.ai:

Another Best tool for small businesses is Bit.ai. Jotting down ideas and sharing them with your employees is one of the most important daily tasks in a small business. Bit.ai is a very convenient platform just for that. It works like Google Docs but in a creative manner. More than one person can edit, create, visualize, and save documents, and collaborate on that documents.

In many organizations, bit.ai is used as a knowledge base for employees.  It also provides top-notch security for these data. To create, store, and use media files and documents on a daily basis, bit.ai is perfect for a small business.

For managing data and maintaining a visual data board:

Smartsheet:

This is a cloud-based data entry platform that works like a spreadsheet. But it has many up-to-date features, which makes it fitting for 2021. In smart sheets, data can be automated planned, and processed at scale. One can also track, and report tasks and share them with others at the same time.

It eases the organization’s workflow. From Small businesses to big organizations, everyone can use this intuitive interface to clean, adapt, and audit data. It is a free tool but paid subscriptions enable more updated features.

Asana:

every small business needs a platform to visualize its goals and plans. Visualizing the reached goals and achievements in a brisk way can motivate the employees, even more, to be productive. Asana does exactly that for you. It shows all the plans and tasks in a calendar view. It also helps to assign a task to the group with a clear deadline and description.

One can sort the calendar view into a list or board view according to their preference. Asana’s colorful and user-friendly interface helps to reach your goal and celebrate at the same time. It is free of cost if you use their basic plan.

For organizing the workplace and getting the most in time:

Station:

Station can be very commodious if you are an entrepreneur of a small business.  It is one of the best tools for small businesses. This BPM tool will help you to organize all your apps and documents in a dashboard.

It will keep you updated and notified on related tasks and help you to manage things more easily. So if you are a multitasker and looking for managing work like a pro, the station can help you do that. 

Shift:

This app can help you unify all your Google apps and save you time when you are in a hurry. You can use and manage Google Drive, Gmail or Inbox, and Calendar all at the same time. It also syncs your extensions, social media accounts, and email accounts together.

If you are a perfectionist and you want your business to be organized all the time, you should definitely try using Shift.

Time Doctor:

time management is essential for any business. An app that aids you in managing time can be a game changer. This is a brilliant app that will organize your time for you. Small businesses require a lot of multitasking as there are fewer employees.

So it is essential that everyone is doing their job on time and maintaining a workflow. Time doctors will help any team to see the breakdown of how they have spent their time. It will assist you to keep track of the time you spend on a particular project, client, or task you.

For marketing and boosting customer relations:

Zoho:

managing customer relationships is the most important task for any business. Business growth depends on customer satisfaction. Customer satisfaction depends on how well a business maintains its customer relationships.

Zoho helps businesses to grow with Zoho CRM. This software/platform helps you to connect your sales, marketing, and customer support activities together in one place. The best feature of this tool is, it works great on big businesses and small startups as well.

Buffer:

Nowadays the most important part of any business is social media marketing. Be it a small startup or a big organization, letting people know about your product on social media is a must. Buffer does exactly that for you. It organizes, manages, and can even schedule your marketing posts on different social media platforms.

It also aids you in maintaining customer relations on Facebook, Instagram, Linked In, Twitter, and Pinterest. Social media marketing helps to grow a small business like nothing else. Buffer will take care of that for you.

Final Words:

To a great extent, the success of your organization depends on how effectively you can use some of the best tools for small business. If you can utilize the tools we have mentioned above, hopefully, you can take your business to the next level. We wish all the best to business fighters all over the world.

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